
Adidas Sees Strong Finish to 2024 With Revenue and Profit Surge
Adidas wrapped up 2024 on a high note with better-than-expected results in the fourth quarter. According to the German athletic company’s preliminary results for Q4 2024, Adidas saw revenues grow 24 percent in the period to 5.97 billion euros, up from 4.81 billion euros the same time last year. Excluding Yeezy sales in both years,…